Category Segments


With consumers increasingly aware and concerned about what they are purchasing, we offer solutions that guarantee the purchase of an authentic and safe product to use. Our technologies, in addition to inhibiting counterfeiting, piracy, adulteration, smuggling, diversion and/or theft of products, enable relationship and engagement actions with the brand owner, distributors, resellers, beauty salons, hairdressers, makeup artists, among others, even the final consumer.

By providing real-time information, Starr brings together technologies to authenticate, control outsourced production, track, guarantee origin and compliance, in addition to contributing to meeting regulatory standards and sector requirements. The implementation of this technology results in greater economic gains, safety for consumers, in addition to marketing prominence through brand and product differentiation.

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Starr brings together technologies that provide real-time information to authenticate, track, guarantee the origin and conformity of inputs and products. In addition to security, our solutions also enable relationship and engagement actions between breeders, producers, distributors, resellers and consumers in the agro-industrial chain.

We offer tools that contribute to adapting to regulatory standards, improving production processes, controlling outsourced production and controlling royalties. Starr‘s solutions, in addition to combating counterfeiting, piracy, adulteration, smuggling, diversion and theft of seeds, pesticides, among others, guarantee the safety of purchasing and using the product. The integration of our technology results in cost reduction, consequently in increased revenue, market prominence and greater prevention of possible damage to health and the environment.

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