With consumers increasingly aware and concerned about what they are purchasing, we offer solutions that guarantee the purchase of an authentic and safe product to use. Our technologies, in addition to inhibiting counterfeiting, piracy, adulteration, smuggling, diversion and/or theft of products, enable relationship and engagement actions with the brand owner, distributors, resellers, beauty salons, hairdressers, makeup artists, among others, even the final consumer.

By providing real-time information, Starr brings together technologies to authenticate, control outsourced production, track, guarantee origin and compliance, in addition to contributing to meeting regulatory standards and sector requirements. The implementation of this technology results in greater economic gains, safety for consumers, in addition to marketing prominence through brand and product differentiation.